With a background in fashion, hospitality, tourism and e-commerce, Naomi combines commercial insight with a sharp creative instinct. She founded Axcent Studios to help premium brands communicate their value, build desire and become a clear first choice. Her approach balances distinctive ideas with a close understanding of each business, its ambitions and the people it needs to reach.

Shirley knows that a premium reputation is earned at every touchpoint. With decades of experience in luxury retail, senior management and team training, she brings a sharp understanding of the people, service and operations behind a successful business. Her expertise in managing change helps brands turn ambitious promises into an exceptional customer experience.

Arthur helps brands make the next purchase as compelling as the first. With experience in CRM and Klaviyo, he works closely with founders and marketing leaders to build email campaigns, automated journeys and segmentation that earn loyalty and encourage repeat business. A former semi-professional footballer, he brings competitive drive and a team-first mindset to every partnership.

Frederick creates imagery with the atmosphere and intrigue of a film still. His experience spans fashion, fragrance and editorial photography, including work for Valentino and Parfums de Marly. Combining considered lighting with inventive digital compositing, he brings a distinctive visual world to each brief, giving brands imagery that builds desire and invites a closer look.

Marzeah combines creative instinct with an analytical eye, bringing experience across health, fitness, travel and tourism. From managing content across 15 allied health accounts to delivering tourism campaigns, she understands how to adapt a brand’s message to different audiences. Her work connects content, community and paid media to turn audience attention into meaningful enquiries and lasting engagement.

Amardeep brings a cinematic eye to brands, products and people. His experience spans automotive, fashion, weddings and product shoots, alongside aerial photography and filmmaking. Working from behind the camera through to the final edit, he combines visual storytelling with hands-on production expertise to create imagery that captures character, showcases detail and gives brands a distinctive presence.

Rebecca brings brands into focus through the people, details and moments that give them character. With an emphasis on photography and short-form video for social media, she captures behind-the-scenes perspectives and everyday stories that help audiences feel closer to a business. Working alongside Axcent’s strategy and creative team, she brings a personal perspective to each brief.

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